B2B The Basics of Sales Skills, Part 3 - Sales Negotiation Skills
The way for successful sales negotiation is to understand what customer needs and wants and ability to listen your customer to able to best fulfil customer’s needs with products and services you are selling.
This e-learning course is designed to help you to manage sales negotiation situations successfully as a part of systematic sales process. Listening to your customer, defining the customer needs, managing sales negotiations and finally closing the deal are attainments which good salesman or saleswomen should have. This course gives you ideas how to practise your personal sales skills and improve your sales results.
This e-learning module is part of B2B Sales Skills training program, which consists of three e-learning modules; Sales Process, Personal Sales Skills and Basics of Sales Negotiation.
Contents
- Opening a sales negotiation
- Listen more than speak
- Focus on customer benefits, not product features
- The importance of defining customer needs
- Introducing benefits for right decision makers
- Tips for price argumentation
- Closing the deal
- Quiz
After completing this e-learning course, you may print a diploma of your online study.
Target audience
This course are perfectly suited for individuals who are about to start sales work or have already worked in sales for some time, but who consider the revision of basics and the enhancement of their own competence a priority. The courses are also beneficial as supplementary training for sales staff who want to revise their knowledge and develop their sales skills.
Grouped together, the B2B basic sales skills courses form a training module well suited to support the basic training of individuals getting into sales work.
Duration
About 40 minutes including exercises.
Download course description (pdf)
For more information
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